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Marketing Manager, Expansion Markets, French Speaking

Yotpo

Yotpo

Marketing & Communications
London, UK
Posted on Saturday, February 17, 2024

If you shop online (and who doesn’t these days?), then chances are you’ve already interacted with Yotpo. We’re a leading eCommerce retention marketing platform, on a mission to help brands of all sizes turn one-time shoppers into customers for life. Loyalty programs, SMS and email marketing, subscriptions, and reviews are our bread and butter, but we have more solutions up our sleeve, too.

We have teams across the world, including the US, Canada, UK, Israel, Bulgaria, and Australia — and we’re still growing. Our primary goal is to deliver the best technology in the industry.

You can hear all about it in our latest brand video.

Sounds exciting? Then read on, because we’re in pursuit of the best and the brightest minds to help us achieve our vision.

Yotpo is hiring an experienced Marketing Manager to drive marketing opportunities with our strategic partners. You’ll be responsible for a channel that drives key business objectives like building a multi-million pound sales pipeline and growing new customers via marketing campaigns.

As an integral part of the UK Go-To-Market team, you’ll be the beating heart of our partner marketing efforts in this fast-paced market.

You are a marketing expert who can work across channels like web, content and IRL events to plan, manage and monitor campaigns as well as develop relationships with our external partners

You’ll work closely with our local Partners team as well as our global Marketing team to source, select, plan and execute initiatives.

This role is based in London and reports to the Director of Marketing, EMEA

You will:

  • Own the local plan for Partner Marketing channel
    • Leverage an understanding of the Partner ecosystem to build the strongest plan for this channel
    • Oversee all execution and reporting on activitieSource, select, plan, and execute Partner Marketing activities, working closely with our local Partner Managers and global marketing team
  • Secure Partner participation in Yotpo-owned local marketing events and activities
  • Build rapport with industry counterparts in the ecosystem
  • Work across channels like webinars, content, and IRL events
  • Monitor and analyze campaigns - must be comfortable using data to understand the effectiveness of projects
  • Align with Global Partner Marketing team on strategic efforts

About you:

  • 5+ years of experience in digital marketing and integrated campaign development and execution
  • Minimum of 2 years experience, specifically in SaaS B2B
  • Experience working across channels like webinars, IRL events and content
  • Incredible communication skills across a range of people, personalities, and teams
  • Comfortable with decision making but knowledgeable of when to escalate decisions/issues to management
  • Ability to prioritize responsibilities in line with business objectives and to adapt to changing projects and priorities
  • Self starter: you lead your own day-to-day and are in charge of your output and productivity

Bonus points for:

  • Experience in B2B SaaS marketing
  • Knowledge of the tech landscape for eCommerce
  • Experience with field marketing
  • Meet the team: Talia Shani, Beth Wells, Tom Clarke

#LI-Hybrid