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Director of Global Social Media



Marketing & Communications
Multiple locations
Posted on Thursday, June 27, 2024
Director of Global Social Media

This role has been designed as ‘Hybrid’ with an expectation that you will work on average 2-3 days per week from an HPE office.

Who We Are:

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know diverse backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

Job Description:

Hewlett Packard Enterprise is looking for a charismatic social media executive to lead our in-house global social media team. The ideal candidate should not only have a proven track record of success in leadership, but also in developing B2B brands via social media. This role would be responsible for establishing an effective set of content strategies that support key corporate narratives, engage our target audience, increase traffic to HPE.com, and boost conversions on all social platforms.


  • Work closely with the head of Global Media to develop the “one social” strategy across key corporate narratives and executed via paid and organic motions.
  • Lead a global in-house social media team in developing an end-to-end editorial program and ensure it delivers assigned goals and KPIs.
  • Manage the development of social policy, governance and training for organizations and team members.
  • Collaborate with in-house social team to develop editorial content and optimize performance.
  • Manage relationships between our social media partners, inclusive of budget.
  • Close coordination across additional media, communications, and marketing operations support teams: Corporate Communication, GEOs, SEO, Publisher Media, Programmatic Media, RevOps, Analytics, and Finance.
  • Staying up to date on emerging social trends and our industry peers.

Education and Experience Required:

  • BA in Marketing, Digital Marketing, or related field; MBA preferred.
  • Relevant work experience with 10+ years in B2B social media, 5-7 within management

Knowledge and Skills:

  • Proven track record of being a strong leader with an ability to manage a global organization and deliver assigned goals and KPIs.
  • Demonstrated ability to structure, organize, and execute social strategies across paid and organic motions, with an in-house team.
  • Platform knowledge and best practices for platforms/tools including, Meta, X, LinkedIn, Stack Overflow, and Sprinklr.
  • Prior experience as a social copywriter and/or content manager in B2B.
  • Strong organizational and multitasking abilities.
  • Excellent communication and presentation skills.
  • Ability to interface effectively with multiple levels of the organization and functional disciplines.
  • Project and budget management skills.

Additional Skills:

Accountability, Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management, Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity, Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more}

What We Can Offer You:

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Diversity, Inclusion & Belonging

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know diverse backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Let's Stay Connected:

Follow @HPECareers on Instagram to see the latest on people, culture and tech at HPE.





Job Level:


States with Pay Range Requirement

The expected salary/wage range for a U.S.-based hire filling this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level. If this is a sales role, then the listed salary range reflects combined base salary and target-level sales compensation pay. If this is a non-sales role, then the listed salary range reflects base salary only. Variable incentives may also be offered. Information about employee benefits offered can be found at https://myhperewards.com/main/new-hire-enrollment.html.

USD Annual Salary: $133,000.00 - $322,000.00

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT and Affirmative Action employer. We are committed to diversity and building a team that represents a variety of backgrounds, perspectives, and skills. We do not discriminate and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global diverse team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Please click here: Equal Employment Opportunity.

Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities.

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories. .