Director of Global Social Media & Digital Communications

This role has been designed as ‘Hybrid’ with an expectation that you will work on average 2-3 days per week from an HPE office.

Job Description:

Hewlett Packard Enterprise is searching for a Director of Global Social Media & Digital Communications to report to the VP, Global Communications and lead our in-house organic social media and digital communications team. The ideal candidate should:

• Have 10+ years of experience in B2B social, with at least 3-5 years in a senior leadership role
• Possess a deep understanding of social platforms and content strategies and be able to execute them via organic motions
• Be a strong leader, with skills in collaboration, team-building and influencing -- and the ability to be flexible and nimble

Responsibilities

• Build one integrated social strategy across HPE social channels, business priorities and corporate narratives
• Integrate social and digital teams and professionals into one high-performance team; design an org structure and build a culture that enables success, facilitates collaboration and efficiency, and creates opportunities for team member growth and development
• Lead strategy and execution across organic social media and digital communications channels; lead development of an end-to-end editorial program to deliver against goals and KPIs; work with team to develop editorial content and optimize performance
• Evaluate effectiveness of channels and develop recommendations on how to optimize and streamline to enhance performance
• Collaborate with Brand creative team to ensure social content is compelling, platform-appropriate and brand-building
• Partner across Marketing & Communications team, including paid social media team, as well as business groups and geo teams to ensure tightly integrated plans and execution
• Help oversee cross-channel forum to align content across owned internal and external communications and media channels
• Lead HPE Newsroom experience by overseeing editorial strategy, calendar, content, and UX updates for HPE’s editorial destination for news, thought leadership, and human-interest stories; bring together Newsroom contributors and publishers to deliver a compelling experience for readers
• Lead measurement across channels; apply a data-first approach to analyze performance and glean insights; continually optimize editorial plans, content and engagement across digital experiences; help unify performance data into a central data warehouse and onboard Business Intelligence analytics software for analysis
• Stay up to date on emerging social trends and the social/digital strategies of our industry peers; be a champion for enhancing the social and digital acumen across the Global Communications organization

Qualifications

• BA or BS in Communications, Journalism, Marketing, Business, or related field.
• 10+ years of experience in B2B social, with at least 3-5 years in a senior leadership role
• Ideally based in Houston or Bay Area

Accountability, Accountability, Action Planning, Active Learning (Inactive), Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more}

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Diversity, Inclusion & Belonging

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know diverse backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

#unitedstates

#marketing

Job:

Marketing

Job Level:

Director

States with Pay Range Requirement

The expected salary/wage range for a U.S.-based hire filling this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level. If this is a sales role, then the listed salary range reflects combined base salary and target-level sales compensation pay. If this is a non-sales role, then the listed salary range reflects base salary only. Variable incentives may also be offered. Information about employee benefits offered can be found at https://myhperewards.com/main/new-hire-enrollment.html.

USD Annual Salary: $138,500.00 - $335,500.00

Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities.

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories. .